VIDEO
Video is no longer a luxury -- it is a necessity. Whether you are looking to film an ongoing content series, market updates, or more professional cinematic-style video for your website -- we got you covered!
What Should You Film?
The possibilities with videos are endless! That said, we find the most effective video types include the following:
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"About Us" - 2-3 minute video talking about your company and what problems you solve for people.
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"Meet The Advisor" - 2-3 minute video introducing the advisor, showing their personality.
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Website Welcome - 1-minute video welcoming people to your website. This adds personality and a human element to your marketing
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Content Series - Ongoing industry-related content which engages your audience and adds value to their lives. These videos are often shared with friends and can be great referral promoters.
Samples
Will People Watch?
Every company has a unique story, and if you have a client thinking about entrusting you with a lot of money, chances are they really want to know your story. It is easy to think people don't care or that they have too much time on their hands to watch a video. The reality is 72% of consumers prefer video to text for receiving branded marketing information, according to HubSpot.
Not having videos on your website to tell your story is a big opportunity you are wasting.
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Our video services meet you where you are at. Either we can produce, edit, and film the whole project, or we can simply take your footage and make it look great.
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The advisors we work with have found value in us coaching them through the process. Here's how we help:
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Before the video shoot:
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Coach you on what to say and how to say it so it will connect with your audience well
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Brainstorm content ideas and what the end product will look like
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Let you know what to wear, how to set up the shot, and what will look best aesthetically
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During the video shoot:
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Film it with professional-grade, cinematic-quality cameras
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Guide you through the process and your delivery
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Make you feel comfortable and coach you through the presenting in front of a camera
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After the video shoot:
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Edit it so it comes across as classy, professional, and speaks to your brand
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Add your logo reveal, name and title reveal, and add professional background music
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Color grade / audio engineer for professional quality
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Remove unwanted takes, dead space, and filler words
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Host it online and optimize it so people can find it
Video Packages
Our video packages are customizeable. Call us and we can help you envision how you will integrate video into your marketing.
The Starter
(We Edit)
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We use industry experience to envision video and coach you through the process
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Storyboarding
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We edit the footage and produce the video
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Logo and title reveal
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Audio balancing
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Royalty-free music
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Color grading
The Advanced
(We Film and Edit)
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Everything in “The Starter”
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We travel and film on-location.
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Up to 2 hours of on-location filming including B-Roll
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Great for website about-us videos or get-to-know-your-advisor videos
The Value-Add
(Ongoing Content)
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2 videos / month
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Custom branding / logo reveal
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Royalty-free music
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Color Graded
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Audio balancing
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Quarterly content strategy session
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6-month contract minimum
Getting Started in Video is Easy!
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Schedule a Meeting
We will meet to discuss how video can best integrate into your marketing. It will vary depending on what you're hoping to get out of your efforts.
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We Will Put Together a Gameplan
We will create a proposal to help you develop your vision and see it come to life! This will include a storyboard for your video that will outline what the end video or video series will look like.
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Send Your Video To Your Audience!
This is the most exciting part. You will experience firsthand the amount of traction you can see by using video in your marketing.