Branding and Coaching
As a Certified Storybrand Guide, I take a unique approach to marketing consulting and brand coaching, a process that is endorsed by New York Times's Best Selling Author, Donald Miller, author of "Building a Storybrand."
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Too many business owners think the key to good marketing is setting themselves apart from their competition. What they are missing is an even more effective strategy, which is communicating the clearest what specific problems you solve for people.
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We create simplicity and interest by seeing marketing the way Hollywood sees a good story. By using the elements of a good story, you can drive engagement and interest with your audience. By focusing on specific problems you help your clients solve, making them the hero of the story, while positioning your business as the experienced guide able to help clients achieve their goals, you can see real-world results.
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Let's connect and talk about how you can gain traction in your
marketing!
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- Josh Willink | President
How to Get Started
Step 1) Discovery Call
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We start with an initial discovery call. This is where we get to know you, your goals and objectives, and better understand if we will be a good fit to help you. We will take inventory of your current marketing efforts and help identify ways you can improve.
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Step 2) Brand Strategy Sessions
These sessions will take place over a 90-day period and will help you hone in on your brand and target market. Similar to how a financial plan guides a client's future financial decisions, a brand guide will be provided at the end of this process, along with actionable, practical steps you can take to begin marketing to your specific target market effectively. This guide can be used to help guide your future marketing decisions.
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Step 3) Implement the Action Steps Identified
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Perhaps you have someone in-house who can implement the steps we identify in step 2. Or maybe you would like us to do it. We offer ongoing marketing services with a dedicated account manager. Our qualified team of experts provides a number of ongoing marketing services.